{"id":197834,"date":"2024-08-07T12:15:43","date_gmt":"2024-08-07T16:15:43","guid":{"rendered":"https:\/\/www.crossingbroad.com\/?p=197834"},"modified":"2024-08-07T12:19:01","modified_gmt":"2024-08-07T16:19:01","slug":"wnba-expansion-still-feels-like-a-key-component-of-the-sixers-vs-comcast-arena-saga","status":"publish","type":"post","link":"https:\/\/www.crossingbroad.com\/2024\/08\/wnba-expansion-still-feels-like-a-key-component-of-the-sixers-vs-comcast-arena-saga.html","title":{"rendered":"WNBA Expansion Still Feels Like a Key Component of the Sixers vs. Comcast Arena Debate"},"content":{"rendered":"

I was watching a little bit of the U.S.\/Germany women’s basketball game last week, a few days after Comcast sent out a 176-page report on the positives and negatives of the proposed Market Street Sixers arena. It’s a lot to digest as we wait for the months-late PIDC study, but the combination of those two things got me thinking again about the WNBA angle of this saga.<\/p>\n

If we’re concerned about not having enough events to justify two arenas, doesn’t it make sense for an expansion team to fill part of the void?<\/p>\n

In assorted interviews over the past year, we asked both sides about it. David Adelman, Sixers co-owner and 76Place lead, said this in the summer of 2023<\/a>:<\/p>\n

\u201cWe\u2019ve talked about (WNBA). And even before I got involved with the team, Wanda Sykes is kind of leading the group looking to do the WNBA team. I\u2019ve been deeply involved in discussions with them. I\u2019ve offered to personally invest. But two things, one, I\u2019m not going to bring a WNBA team right now and sign a second lease at the Wells Fargo Center. I\u2019m already having issues in my current lease. And it\u2019s no disrespect to them, but why would I enter into a second relationship? Number two, we feel strongly, and the NBA feels strongly, that the (controlling) owner of a WNBA team shouldn\u2019t be an NBA owner. They want this to be the number one priority of the (ownership) team. There\u2019s a lot of rhetoric coming from others out there trying to position us, (asking) why we aren\u2019t doing it. There was a great article that came out about how Comcast can\u2019t afford it. I mean, that was wild to me, the idea that their shareholders wouldn\u2019t approve. I don\u2019t know if their shareholders approved of the $400 million they just spent (on the arena upgrades), so the $50 million for a WNBA team shouldn\u2019t be a problem. But as the landlord of our own building, we\u2019re open to hosting the WNBA. Just as a landlord we would welcome them and think it would be great, the accessibility again, for people to get there, is unparalleled. But two, this rhetoric of the Sixers owning the WNBA team, I would just tell you that\u2019s not where the league wants this to go. They want it to be another person where it\u2019s what they\u2019re getting up and thinking about every day. Not that it\u2019s a (secondary thing).\u201d<\/em><\/p>\n

…<\/p>\n

\u201cComcast can buy the WNBA, but again, it\u2019s kind of a moot point, because if you talk to Kathy (Engelbert), the commissioner, they\u2019ve kind of signaled that the next round of expansion, and no one\u2019s quoted this, looks like Toronto and Oakland. I think that will be 2024 or 2025. You\u2019re talking \u201927, \u201928, or \u201929 until they\u2019re even going to do the next round of expansion teams. So I\u2019m not sure why we\u2019re getting all stirred up. But on a personal level, I\u2019ve committed that I\u2019d throw some money into the deal because I think it\u2019s important. I have two daughters and love women\u2019s sport so it\u2019s important to me. And Josh and David want to be supportive also. But to your point, the league wants this to be driven by an entrepreneur who is going to wake up every day only thinking about that business.\u201d<\/em><\/p><\/blockquote>\n

Two months ago, Comcast-Spectacor CEO and Chairman Dan Hilferty said this in our sit-down interview:<\/a><\/p>\n

“…I mentioned that we get about 98% of the acts we want. If there were more out there, we\u2019d get them. You take a place like Houston. Single arena, and they\u2019re about to overcome Chicago as the third largest metropolitan area in the country. They get roughly 60 acts. We\u2019re below that, but not far below that. Don\u2019t you think if there were more acts out there, they would get them? So let\u2019s talk about how it will impact 76 Place. We hope the Sixers make the playoffs every year and make great runs. Let\u2019s say they play 50 games a year. And let\u2019s say, you hear rumors on the street, and I\u2019m hoping we get a WNBA team, I\u2019m hoping we get several women\u2019s professional franchises right here\u2026<\/em><\/p>\n

CB:<\/strong>\u00a0Does Comcast have a stance on WNBA ownership?<\/em><\/p>\n

Hilferty<\/strong>: We love it. We\u2019d love to do it. We\u2019d love to figure out how to be part of it, and that will continue. But it\u2019s owned by the NBA, so obviously the Sixers should have first right. But let\u2019s say a WNBA team comes here in time for when they\u2019d like to move into that new arena. Let\u2019s give it an additional 30 games. You\u2019re up to 80. And let\u2019s say that if our number is similar to Houston, and they came and took every single one of our acts, that still means well over 200 nights a year, that place would be quiet.”<\/em><\/p><\/blockquote>\n

So Comcast says that the Sixers should have the right of first refusal to bring a WNBA team to Philadelphia. The Sixers say they’d welcome the WNBA in their Center City arena, but claim that the league prefers independent owners who are not NBA-involved.<\/p>\n

That puts us in an interesting predicament, a game of WNBA chicken, perhaps. There’s an opportunity here, it’s just a question of who wants to take it, and whether or not it’s worth it. Explained in another way, you can put the ball in someone’s court, but they may not want the ball.<\/p>\n

Since the Adelman interview, the WNBA did indeed add Oakland and Toronto, a pair of expansion teams who will begin play in 2025 and 2026, respectively. The Oakland team will be owned by the Golden State Warriors and Toronto team by a group called Kilmer Sports Inc., run by a guy named Larry Tanenbaum. Tanenbaum is the chairman of Maple Leaf Sports and Entertainment, MLSE, which owns the Raptors and a slew of other Canadian franchises. CBC reported that MLSE was not interested in pursuing a WNBA team<\/a>, so Tanenbaum went through Kilmer instead to complete the deal.<\/p>\n

There are connections to NBA ownership with the two new expansion teams, though the Toronto one is more of an independent venture despite Tanenbaum’s MLSE status. Currently, 5 of the 12 WNBA teams share ownership with an NBA franchise and this would make it 6 of 14, or maybe 6.5 if you wanna put an asterisk on Kilmer and MLSE. Back when the league was founded in 1996, all eight teams shared ownership with NBA franchises, which then changed in 2002 when the NBA allowed outside groups to invest in the women\u2019s game.<\/p>\n

But more importantly, there’s the uber-important question of whether or not prospective Philadelphia WNBA owners are going to break even, let alone make money. The WNBA remains unprofitable<\/a>, though in the world of Caitlin Clark and Angel Reese and A’Ja Wilson, maybe that changes at some point in the future. Additionally, is there enough local interest to justify the risky investment? Do people here care? We talk about WNBA as a perfect fit for 76Place, the idea that you’d pair women’s and men’s basketball together in the same building and get an extra 25 or so event nights each year, but are people coming to watch those games and are you making any money off them? For the Sixers, WNBA expansion makes sense as a way to pitch the project, answer some questions about empty arena nights, and gain the favor of the “women’s sport deserves more investment” crowd. But from a business perspective, it’s a challenge.<\/p>\n

It’s the same question for Comcast. If you lose the Sixers, you’ve got the Flyers and Wings in the winter, Disney on Ice, Roger Waters for the 70th time in a row, and then WNBA in the summer in South Philly. Is that a viable solution for them? Does it fit their sports complex redevelopment plan? Nobody is going to sit here and lie to you and say that Comcast can just replace the Sixers with WNBA expansion and continue on like nothing happened. That goes for a Comcast-owned women’s team or independent ownership paying them rent.<\/p>\n

No clue what happens, but it’s interesting, is it not?<\/p>\n","protected":false},"excerpt":{"rendered":"

I was watching a little bit of the U.S.\/Germany women’s basketball game last week, a few days after Comcast sent out a 176-page report on the positives and negatives of the proposed Market Street Sixers arena. 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